Ashlyn Maguire Professional Experience

Digital Marketing | Brand Strategy | SEO & Website Management

August 2013 – Present| Atlanta, GA

• Support Marketing and Branding Consultation agency by conducting market trend research and implementing “subculture” marketing strategies by utilizing emerging technology, resulting in attracting new audiences and increased revenue for clients.
• Implement integrated IT solutions for business clients; perform system updates and ongoing search engine optimization.

Digital Marketing & Project Management

2011 – July 2013 | Syracuse, NY

• Designed, administered, and analyzed market research surveys
• Responsible for development of business and marketing plan including: budget development, target demographic market research and analysis, determining physical location, securing private investments, establishing annual revenue goals, and ongoing evaluation of KPI’s and ROI to-date
• Designed, administered, and analyzed market research surveys
• Coordinated marketing campaign, contracting bids, business insurance, and local artists’ logo competition
• Drove brand development through community events and social media marketing

Agency Marketing

2012 – 2013 | Syracuse, NY

• Point-of-contact for clients, prospective clients, underwriting, board association members, C.P.A.’s, attorney’s, and board association members
• Coordinated and conducted market research and analysis
• Created marketing initiatives and internal sales contests
• Created and handled the digital media marketing plan for sales lead generation
• Collaborated with underwriters on data analysis to determine target areas for growth

Sr. Account Representative at Liberty Mutual

2006 – 2009 | Upstate, NY

• Property & Casualty Direct Sales to middle market and large businesses.

Marketing Assistant, International Internship at BT Redcare

August 2004 – 2005 | London, England

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